Movings/Shakings: 23 October

  • Movings/Shakings, brought to you by Marsden Inch
  • October 23, 2018
  • StopPress Team
Movings/Shakings: 23 October

A new appointment 

Ipsos New Zealand has announced the appointment of Amanda Dudding as director, public affairs research and head of its Wellington office.

 Dudding brings more than 16 years’ experience in the research industry to her new role, and was most recently at Nielsen New Zealand, where she spent 11 years as associate director. Prior to Nielsen, Dudding worked on the client side in research at New Zealand Post and she also contracted to major research agencies when based in London.

Based in Wellington, Dudding will be responsible for driving Ipsos Public Affairs strategy and expertise and senior level client engagement, and reports to Ipsos New Zealand managing director, Carin Hercock.

“Amanda is the ideal candidate to lead our public affairs research in New Zealand, her depth of research knowledge and experience, as well as her ability to build strong and collaborative relationships with her clients, are a tremendous asset as Ipsos continues with our determined expansion in the New Zealand market,” Hercock says.

Ipsos Public Affairs ANZ managing director, Mark Davis, says the team are delighted to add Dudding to the ranks.

“Amanda will not only bring her own expertise to our Wellington and New Zealand based clients, but she will also connect them with the wider expertise and thought leadership held across our global team of dedicated public affairs practitioners.”

Commenting on her new role, Dudding says she is thrilled to be joining Ipsos.

“Our ability to tap into the cultural and social landscape of New Zealanders as well as our absolute expertise in behavioural science gives me a wonderful opportunity to help our public affairs clients by driving change to improve the lives of New Zealanders.”

Shifting focus

Ogilvy has announced the appointment of Huia Ngapo as marketing director.

 Huia brings diverse experience, having worked in senior level roles for the last 10 years both locally and internationally. Most recently Huia was the head of brand integration at Fashion TV, sales manager at NZ Fashion Week and business and trade marketing manager at MediaWorks Interactive.

Huia has also consulted to a wide range of companies, across the areas of brand, business development, partnership and integrated multi-channel strategy.

Ogilvy managing director Greg Partington says Ogilvy is implementing a more cohesive approach to the brand which reflects a discernible change in quality and sophistication.

“This is reflected in the appointment of Huia Ngapo.”

Huia says it’s an exciting time to join Ogilvy.

“To say the level of talent, work and clientele is good is an understatement, there are incredibly interesting stories to tell here. The next chapter will be impactful and transformative.”

Big changes

L-R: Cushla Baggott, Nathan Pilkington, Terri Collier, James Duggan

Harvey Cameron has made some changes to its channel team, with Cushla Baggott, Terri Collier, Nathan Pilkington, James Duggan all moving into new roles.

Cushla Baggott has been appointed to the newly created position of managing partner - channel. 

Cam Murchison, managing director, says Baggott has held leadership positions for some time, and with her strategic focus and commitment to delivering business results for clients, will focus the group on its future opportunities.

Stepping into the general manager – channel role is Terri Collier. Collier has held senior positions in media and full services agencies and brings a strong focus on integration. 

“Her energy and passion for developing people and strong teams is remarkable and will further strengthen Harvey Cameron’s growing talent,” says Murchison.

Nathan Pilkington has been promoted to the role of head of investment – channel, and James Duggan is now the head of digital – channel.  Pilkington’s role will be to drive the efficiency and effectiveness of client’s investment, lead major research projects and champion ways of capturing ROMI.

Duggan’s role will be to continue to develop the digital vision for HCG, expand our digital offering and capabilities to meet client needs and market evolution and innovate in the use of digital technologies to reach and influence audiences.

“Both Nathan and James are passionate leaders and champions of their craft.  Their drive to integrate and expand our ad and marcom tech across our agency offering is really exciting, “ says Murchison.

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Is consolidation the way of the future?

  • Advertising
  • January 18, 2019
  • Caitlin Salter
Is consolidation the way of the future?

The tail end of 2018 brought with it some major announcements between media companies and the booming out-of-home market. Nearly two months since NZME and Go Media enacted their partnership and MediaWorks and QMS Media announced their proposed merger, we have a chat with media agencies to see whether the latest developments are a sign of things to come.

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