Frozen 2 has smashed box office predictions, opening in New Zealand with $1.5 million. It was already the highest-grossing global debut of any animated film in history.
In four days, the film attracted 108,757 people, making it the biggest opening weekend of any animated film in 2019.
Val Morgan forecasts it will deliver an audience in excess 610,000 to become the highest-grossing animated film of 2019, surpassing the record of $5.4M set by Toy Story 4.
Guy Burbidge, managing director of Val Morgan said in the announcement: “We are very excited with the results from the opening weekend of Frozen 2. Given the success and following the first film generated, the movie is destined to continue to deliver strong audiences and presents a great opportunity for brands to leverage and align with premium, family content in the lead up to the Christmas retail period.”
With six films having already broken the $1 billion mark internationally in 2019, Disney Studios has experienced its biggest year ever at the New Zealand box office.
“Looking forward, the highly anticipated Star Wars: The Rise of Skywalker promises to deliver 2019’s next ‘Super Bowl’ moment, ending an epic story told over 42 years and captivating passionate and highly attentive audiences over the summer period,” Burbidge said.