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Data dump: foreign objects

There’s plenty of discussion about whether the 100% Pure campaign has had its day and the country appears to be reaching peak Hobbit, but there’s no doubt New Zealand’s clever tourism marketing tactics over the years have done the business and attracted more tourists to these fine lands.   

And if you’re wondering what they did when they were here and how they felt when they left, Tourism NZ has prepared this handy infographic to show what happened in 2012-2013. 

 

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