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Colenso and Just Juice ramp up summer nostalgia with excitable oldies

Youtube VideoJust Juice is celebrating 30 years of Kiwi summers by dishing out a range of “sweet classic prizes” to anyone who enters their barcode online. And it’s drumming up interest in the promotion with a gloriously incongruous TVC from Colenso BBDO that shows some overly enthusiastic old folk engaging in their favourite summer activities—and all in horrible slow motion.

Squeamish viewers may have to turn away during the pogo stick scene. But pay attention to the Napoleon Dynamite stunt double at the end.

But enough with the new stuff, this story is just a cunning ruse to put up these classic Just Juice campaigns.

Youtube Video

Youtube Video

Youtube Video

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This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and Rachel Tsai. Send your news to [email protected].

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