Cannes 2014: FCB picks up silver lion in Mobile category

Yesterday, we reported that FCB was the only Kiwi agency shortlisted in the Mobile category for its ‘Food Photos Save Lives’ campaign for UNICEF.

Well, the good news for the agency didn’t end there, because it was announced overnight that the campaign had picked up a silver gong at the coveted festival. 

And this isn’t the first time the campaign has picked up a prestigious international award, with it also being awarded a Yellow Pencil at D&AD earlier this year.

Interestingly, the agency’s Brazilian cousins at FCB São Paolo picked up the grand prix in this category for the clever Nivea ‘Protection Ad’.