
Cannes 2014: five Kiwi agencies in contention for Outdoor Lions
Five Kiwi entries from five different agencies have made it through to the shortlist stage in the outdoor category at Cannes this year, with FCB, WhybinTBWA, DDB, Saatchi & Saatchi/ApolloNation and Colenso BBDO all still in contention for Lions.
For the most part the shortlistings were a case of the usual suspects, in the sense that only WhybinTBWA’s ‘Talk like a rugby pro‘ campaign had not been shortlisted in any other categories thus far.
The entries from the other agencies are all in contention for Lions in other categories, and Saatchi & Saatchi’s ‘Catch a Million’ campaign for Tui has already won a gold in the PR category.
Here are the shortlisted entries:
WhybinTBWA: ‘Talk like a Rugby Pro’ campaign for APN
FCB: ‘Bottled Walkman’ campaign for Sony
DDB: ‘#BringDownTheKing’ campaign for Sky TV’s Game of Thrones
Saatchi & Saatchi New Zealand/ApolloNation: ‘Tui Catch a Million’ campaign for DB Breweries
Colenso BBDO Auckland: ‘The Smart Phone Line’ for Samsung


