After a competitive pitch, Boyd PR has retained the account of the South Australian Tourism Commission.
Managing Director John Boyd says they are thrilled to continue working with SATC to promote South Australia as a fantastic holiday destination for Kiwis.
“We will be working with SATC to continue to increase the awareness and consideration of the destination famous for its great food, wine and incredible areas such as Kangaroo Island and Barossa.”
Stacey Kerr, SATC’s NZ-based regional manager says the ease of access to get to South Australia’s regions is a key selling point along with attracting foodies with its boutique, artisanal and locally sourced produce.
“We’re thrilled to continue working with Boyd PR to continue telling stories that help move the dial for South Australia.”