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Ahoy there me hearties: BC&F Dentsu get into the Christmas spirit

For those lucky enough to be recipients, Barnes, Catmur & Friends Dentsu has unveiled its 2017 client Christmas gift: Spot X Spiced Rum.

Following on from previous years’ gifts of spirits – whisky, gin, and sake – the rum is from Helmsman Rum of Ponsonby, with notes of vanilla and spices.

Designed in collaboration with International Rescue’s Kieran Rynhart, the bottle features a map that charts the agency’s “160,000 nautical centimetre” voyage from High St to their new offices on Cook St. 

It ties into a campaign contraption created in September to make the agency’s move, dubbed the ‘Commute-ulator’. Like the bottle, it gave travellers an indication of how long it will take them to arrive at the office.    

The wooden box in which the rum bottle is delivered has a vessel tag of HMSBCFD and includes a stamp bearing ‘Imported by BC&F Dentsu Trading Co’.

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