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Four new hires at Pead
Pead's new hires: Caitlin Veale, Lotte Corrigan, Niamh Scully and Bridget Taylor.
Independent communications agency Pead has announced four new appointments across its consumer and corporate teams.
Bridget Taylor joins Pead consumer as a senior account executive, having recently graduated from the University of Auckland with a Bachelor of Arts and Commerce in International Business, Marketing and Communications.
Taylor brings experience in media through NZME and the beauty and wellness sector.
Niamh Scully, a recent graduate from the University of Otago, with a Bachelor of Arts in Media, Film and Communications, joins the team across the agency’s consumer client portfolio as account executive.
Career pathways
Pead partner – consumer Anna Farrera says: “Pead is known for developing outstanding career pathways, and this talented new cohort will be no exception. They bring fresh thinking and energy to our brand-led Consumer PR work.”
“Consumer clients today are looking for more than visibility. They want work that is culturally relevant, drives conversation and delivers commercial impact.”
Deep experience
Pead has also appointed Lotte Corrigan as account executive and Caitlin Veale as senior account executive to its corporate communications division.
Corrigan joins the team following the completion of her internship with Pead, while Veale brings a strong background in purpose-led communications, most recently at the Migraine Foundation Aotearoa New Zealand.
Partner – corporate Louisa Kraitzick says Pead’s corporate offering is deliberately built to reflect where reputation and influence are now shaped.
“Our strength lies in combining deep corporate communications experience with in-house digital capability. That means we help organisations show up clearly and credibly not just in traditional media or stakeholder channels, but also in search and AI generated results where people increasingly look for answers.”
Credibility, clarity and speed
Kraitzick says: “The appointments reflect changing client needs and Pead’s continued investment in expertise.
“We work with organisations of all sizes to shape perception, inform decision making and drive real behaviour change. Bringing Lotte and Caitlin into the team strengthens our ability to deliver thoughtful, grounded advice at a time when credibility, clarity and speed matter more than ever.”
