PHD New Zealand has announced two new hires across its digital and strategy teams – Sam Casey who joins as Digital Director, and Brendan Hewitt who joins as Group Strategy Director.
Casey brings his diverse skill set home after recently returning from London. With his previous role as Digital Director of Performance at OMD EMEA, he boasts a cross-channel background and is highly skilled in programmatic and paid social, with additional experience in SEM.
PHD New Zealand CEO, Nikki Grafton says: “Sam’s hire is a win for PHD. His experience working across multiple channels here and overseas, and on both branding and performance clients is highly valued.
“We are looking forward to seeing Sam’s digital and marketing technology capability further strengthen our agency specialist offering.”
Hewitt – no stranger to PHD – has spent the last six years in London working under the titles of Global Innovation Director in the PHD Unilever Global Strategy Unit, and most recently as Global Innovation/Strategy Director of the PHD Global Business team.
Hewitt has been responsible for Unilever’s Dove, Dove Men and Vaseline’s worldwide media innovation and digital excellence.
In his most recent role in the PHD Global Business team, he worked on Volkswagen Group, Diageo and VF Corporation.
Grafton says: “We are very proud to have Brendan returning to PHD New Zealand as Group Strategy Director. His 12 plus year commitment to the network means that Brendan has a wealth of experience and we are thrilled to have his talent and knowledge now available again to our local clients.”