An expanding Culture&Theory have nabbed GroupM’s multi-award-winning Nick Henderson to head up their digital & technical offering effective from the end of June.
Culture&Theory MD Jonte Goldwater says: “We’re excited to add a world-class digital and technology leader to our super talented strategy, design, and creative line-up. We’re on a mission to build a team that delivers thinking, creativity, and technology that is truly connected up, and with Nick’s experience across multiple disciplines, he’s the perfect fit for our ambitions and our culture”.
Henderson says: “I’m beyond excited to join the C&T team. I’ve admired their journey from a distance for quite some time and can’t wait to be part of this integrated offering. They are such an incredible bunch of people. Jonte, Amy & Regan’s vision for the future was something I had to be a part of – if you look in the market, there is a real opportunity for a truly integrated offering connecting creativity, data, technology, media, and commerce.
“I’m looking forward to bringing my skill set to the table to help define this.”
Henderson exits Group M after a productive nine years of working his way through the ranks. During that time, he has been responsible for product strategy, implementation and commercialisation. Henderson has overseen GroupM technology relationships and interfaces alongside regional and global teams. He has been responsible for their digital services teams and has led digital infrastructure, operations and client services.