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  StopPress  

03 July 2020

 
 
NZ Herald and the Spinoff swap stories
 
 

A new shared content partnership between the NZ Herald and The Spinoff has been announced.  NZME Managing Editor Shayne Currie says the new partnership highlights the importance of broadening the NZ Herald’s audience, with even greater diversity of subject matter, commentary and analysis.  “This is great for our audience. The Spinoff Editor Toby Manhire has

 
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  News
 
  July 1, 2020
 
  StopPress Team
 
 
An industry-first: OOHMAA restrict Out of Home placements
 
 

The Out of Home Media Association of Aotearoa (OOHMAA) has launched an industry-first Placement Policy, which will take an active role in reducing the exposure of restricted messaging to children and young people. The initiative is to ensure the Out of Home industry is operating in the best interest of the community. It is designed

 
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  News
 
  July 1, 2020
 
  StopPress Team
 
 
 
   
 
   
 
   
 
 
Comms Council provides free membership for redundant workers
 
 

The Comms Council has announced a move that will support individuals facing or having gone through redundancies, providing said individuals with a 12 month free membership. It’s been no surprise that many in the industry have been made redundant as clients pull spend and business restructure to remain financially sustainable. Both Covid-19 and the upcoming

 
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  News
 
  July 2, 2020
 
  StopPress Team
 
 
 
 
True shows Southern Cross is ‘with’ Kiwis
 
 

The new brand campaign from agency True for Southern Cross focuses on one word, ‘with’. Showing that they are here with you all the way. Kerry Boielle, chief sales & marketing officer for Southern Cross’ health insurance arm, said the campaign was about human relationships and the unique partnerships many Kiwis have with Southern Cross. 

 
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  News
 
  July 2, 2020
 
  StopPress Team
 
 
 
 
NZ celebs welcome refugees in heartfelt VMLY&R campaign
 
 

For the recently passed World Refugee Day, Refugees as Survivors New Zealand (RASNZ), VMLY&R, and some of New Zealand’s most famous names joined forces to bring a compassionate video campaign, in support of all refugees that enter New Zealand’s shores. The #KiwisWelcome spot includes Former Prime Minister and Patron of RASNZ, Helen Clark, as well

 
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  News
 
  July 2, 2020
 
  Mollie Edwards
 
 
 
 
 
 
   
 
   
 
 
 
 
 
Phantom supports local artists through NZ’s biggest art gallery, the streets
 
 

Phantom Billstickers’ latest campaign has provided local artists with a platform to showcase their work at zero cost. Through the use of their street posters, Phantom offered up-and-coming artists the chance to have their images shown to the New Zealand public. To spread the word, the campaign was promoted through social media, inviting anyone to

 
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  News
 
  July 2, 2020
 
  Mollie Edwards
 
 
Hello, We are Frank and Mitre 10 make new senior appointments
 
 

A round-up of this week’s Movings and Shakings. We are Frank hires UX lead UX expert, Harry Sturt has been snapped up as senior user experience and design lead at the creative ad agency, We Are Frank. Sturt says the offer from the local digital ad-tech and creative agency was too good to pass up.

 
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  News
 
  July 3, 2020
 
  StopPress Team
 
 
Go Media nabs ex Bauer for sales manager role
 
 

Ros Ellison have moved into the position of Wellington Sales Manager for Go Media. Bringing in experience from MSN (now Mi9), Fairfax (now Stuff) and TVNZ, Ellison who was previous at Bauer is well suited for the new role. “It’s an exciting time in outdoor and I can’t wait to get stuck into this new

 
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  News
 
  July 2, 2020
 
  StopPress Team
 
 
Do your sponsorship relationships look like a one-night stand or a long-term commitment?
 
 

We all know that times are tough. Of course, now more than ever, businesses must watch every penny they spend, but with the right communications strategy, there’s much to be gained through deepening your sponsorship partnerships rather than culling them as part of your post Covid-19 business strategy.  Sponsorship is a privilege and a gift.

 
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  Storyteller Series
 
  July 3, 2020
 
  Lisa Powlesland
 
 
Not all recoveries are created equally
 
 

It was 10:03am on March 23rd when the phone rang. I knew before I answered exactly what was going to be said. “Sorry Andy, this isn’t the easiest call, but I received an email from the global team and they have completely cut the marketing budget. It’s really not a reflection of the work, but

 
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  Opinion
 
  July 1, 2020
 
  Andy Scales
 
 
A potential new future for broadcast TV
 
 

Over the COVID-19 lockdown, free-to-air television enjoyed a renaissance of sorts, as New Zealanders flocked to the service in record numbers. Anecdotally, some free-to-air TV shows are enjoying their highest TV viewership statistics in well over a decade. Seven Sharp, for example, is rating at near Paul Holmes era numbers. While much of this was

 
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  Opinion
 
  July 3, 2020
 
  Jason Foden
 
 
The Faces of our Industry: Kim Pick
 
 

The world is changing, and with it agencies are changing too. From gender balance, diversity and inclusion, there is waves of progress happening across the board. Brought to you by StopPress with support from the Comms Council, The Faces of our Industry proudly sponsored by Google, is a celebration of the diversity found within our

 
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  The Faces of Our Industry by Google
 
  July 1, 2020
 
  StopPress Team
 
 
 
 
Popular
 
 
The Faces of our Industry: Kim Pick 1
 

The Faces of our Industry: Kim Pick

 
Lumo grows to meet client demands 2
 

Lumo grows to meet client demands

 
ThinkTV and TRA release insight into our most loved ads 3
 

ThinkTV and TRA release insight into o...

 
Editor's Picks
 
 
NZ Herald and the Spinoff swap stories  
 

NZ Herald and the Spinoff swap stories

 
NZ celebs welcome refugees in heartfelt VMLY&R campaign  
 

NZ celebs welcome refugees in heartfel...

 
Not all recoveries are created equally  
 

Not all recoveries are created equally

 
 
 
 
 
 
 
FROM THE ICG BUSINESS NETWORK
 
 
 
Food rescue app calls on eateries to tackle food waste  
 

Food rescue app calls on eat...

 
 
Environmental Stewardship: The Kiwi start-up offering sustainable footwear  
 

Environmental Stewardship: T...

 
 
Surge in exports for beauty and collagen products as a result of covid  
 

Surge in exports for beauty ...

 
 
EveryHuman announced as exclusive Tommy Hilfiger Adaptive retail partner for Australia and New Zealand  
 

EveryHuman announced as excl...

 
 
NZ Bookkeeper of the Year shares her top 5 tips for retail survival  
 

NZ Bookkeeper of the Year sh...

 
 
 
 
 
What creative persona are you? Adobe’s latest tool aims to boost creativity in the workplace  
 

What creative persona are yo...

 
 
White Mirror Episode 6: Listen To Us  
 

White Mirror Episode 6: List...

 
 
What is an ESOP? And why are we thinking about this?  
 

What is an ESOP? And why are...

 
 
Superette Takeaways: Ordering up innovation with Rickie Dee  
 

Superette Takeaways: Orderin...

 
 
Fixing gender inequality should be up to women right? Wrong. Men? Nope  
 

Fixing gender inequality sho...

 
 
 
 
 
  Movings/Shakings

Movings/Shakings

 
 
 
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