VMLY&R managing director James Mok reflects on the 15 March terrorist attack in Christchurch, and how the industry can do better to represent New Zealanders.
Author James Mok
There’s so much talk about innovation today and at Spikes Asia held in Singapore last week, innovation and technology were overwhelming seminar themes, says FCB’s James Mok. But what is the relationship between innovation and creativity? And is innovation always creative? What should come first?