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Monthly Archives: November, 2022
McDonald’s is welcoming the warmer months with its latest campaign via DDB Group, showcasing how the season and Macca’s is better when shared.
Steak and cheese pies are as quintessentially Kiwi as wearing jandals in the winter. Now Hell Pizza is relaunching this classic delicacy with a twist.
NZ On Air’s ‘Where Are The Youth Audiences? 2022’ research finds that young Kiwis are missing out on local content & have misconceptions about it.
Ian Hulme, Head of Digital Experience at Dentsu Creative Aotearoa, speaks about his role & shares the best piece of career advice he’s ever received.
The October Kantar Ad Impact Award goes to Kāpiti’s “Too Good To Share” advert. Discover why this ad was so impactful…
Ogilvy is shifting perceptions of a Pharmacy Degree by with a series of collab lab coats that pair local artists with Auckland University Alumni.
Two new hires, Gemma Fitzpatrick and Georgia Sanderson, are joining Invivo’s global marketing team and bringing with them a wealth of experience.
Colenso BBDO and Mars have created an alternative site that helps people find a cute companion in the form of a shelter animal from MyHooman.com.
The New Zealand Herald has launched a distinctive new brand campaign highlighting its promise to provide its audience with ‘news worth knowing’.
For real social media results, you need real-time data and insights. Zavy can help you see how you compare to your competitors & build your brand.
Food is the focus of Countdown’s campaign via M&C Saatchi this year, putting aside other festive features such as stockings, Santa and snowmen.
In an effort to reverse the effects of climate change in the Pacific Te Radar has taken drastic action by attempting to #SueTheSea.
Eleven PR and Sony PlayStation’s campaign “The GT7 Celebrity Race Off” took out gold in the Best Media Partnership category a the 2022 Pressie Awards.
Given the high affinity Kiwis have for audio, especially radio & podcasts, there’s plenty opportunity for advertisers to reach engaged audiences.
Less than a year into starting a NZ division, Abel has released its second campaign in Aotearoa – this time for iconic Southland bank – SBS Bank.
Now We Collide has worked with employee experience company Azuronaut on its rebrand to Cocentric along with new brand values & visual identity.
Special PR and AIDS Foundation’s campaign won gold in Best Integrated Campaign and Non-profit as well as the coveted Grand Prix.
TBWA\NZ, Eleven PR, Southern Cross Pet Insurance won gold in the Best Integrated Campaign for their work featuring high-fashion furry friends.
Spark’s ‘All In: Spark’s Digital Equity Mission’ campaign won gold in the Best Experiential or Event Campaign category at the 2022 Pressie Awards
The PR, Experiential and Social industry of Aotearoa gathered last night at the 2022 Pressie Awards to celebrate the best of the best.
The Comms Council is calling for past winners of Axis awards to donate metal that has had its time in the limelight to be recycled into new awards.
Spark NZ, Colenso BBDO, Assembly and five Kiwi creatives have teamed up to showcase the creative potential of Spark’s new 5G network with the Spark 5G Street…
The Infinite Dial NZ report highlighs some interesting findings on technology uptake and audio consumption in the country compared to other markets.
Sharesies has been named the leading brand for customer experience in NZ by the Kantar Customer Leadership Index for the second year in a row.
M&C Saatchi AUNZ has announced the promotion of Michael McEwan as CEO, reflecting the development of a new national structure.
Newstalk ZB is launching a new podcast for football fans that promises to dive into the latest news surrounding the FIFA World Cup Qatar 2022.
With demand increasing for custom podcast products, Daylight is announcing a move into audio in partnership with The Spinoff.
Saatchi & Saatchi NZ has announced two new Executive Creative Director positions; Jordan Sky & Lee Sunter following the growth of its creative team.
Movember has introduced the award-winning Dentsu Creative campaign ‘Moment Against Silence’ to the world at the Rugby League World Cup in England.