MediaWorks has successfully launched its new, refreshing style of news and talk radio, Today FM, with a nationwide marketing campaign via Hello.
Monthly Archives: March, 2022
Lee Parkinson has come back home to Plato Creative as Strategy Director, adding over 20 years of international advertising experience to the team.
World-leading luxury beauty brand Emma Lewisham has appointed Special as its creative, strategic, and media agency as it prepares for global growth.
Freemans Bay full-service indie Republik has joined with Porter Packaging to help propel their global media efforts and business expansion.
Tower has unveiled its refreshed brand ethos via agency Shine. ‘Thinking ahead’ better expresses the future-focussed outlook of the insurer.
GLOBOX Digital Billboards continues to see their team expand with the appointment of new Lead Strategist.
GroupM NZ has named Christophe Spencer as Chief Digital Officer to lead digital, technology and transformation as the group evolves its proposition.
PHD New Zealand meets changing market requirements with additional role, promoting Ivan Atkins to General Manager Digital.
State has worked closely with Colenso BBDO to collate a range of mistake prone trends to help Kiwis glide through 2022 pitfall-free.
LUMO Digital Outdoor and Doohly have partnered in the development of a new CMS to streamline the direct and programmatic DOOH buying experience.
PHD New Zealand has announced that it has appointed four senior team members into new agency roles.
CEO Paul Kenny has announced that Shout Media has secured exclusive sales and marketing arrangements with Vast Media and Globox.
The campaign comes as the Government has unveiled the 25 most common drugs Police will be roadside testing for from 2023.
Sherson Willis has bolstered its team with the promotions of Hannah Raos & Alexandra Golder to Senior Associate positions & Ella Proude to Associate.
Marking 25 years in circulation and proof of NZ’s appetite for premium print content, Remix Magazine’s new issue is a milestone achievement.
MetrixLab has welcomed Ed Harrison as Managing Director of Australia and New Zealand.
With Easter just around the corner, The Warehouse’s iconic Red Rabbit has reappeared. But this time, with a difference.
Contagion has announced the appointment of Oliver Maisey as ECD and Rebecca Lloyd to the newly created position of GM of Contagion Media.
Spanning Creative, Client Partnerships, Production and Marketing Automation, all six hires come off the back of several new account wins.
Indie agency True has stepped up its brand experience and design offering with the return of Matt Heays as True Creative Director and agency partner.
The winner of the Kantar Ad Impact Award for February is KFC and its ‘Super Club Day’ campaign via Stanley St.
New-look advertising agency Calibre + Candor has rebranded to better reflect its approach, with a focus on loyalty and honesty.
Special has been ranked the 4th most effective advertising agency in the world by industry organisation WARC.
MediaWorks has announced that Lexus is the foundation sponsor of Today FM’s drive show, Lloyd Burr Live.
TVNZ is the first brand to run a roadside programmatic campaign across JCDecaux New Zealand’s roadside Digital Large format network.
REACH has been selected as the marketing and distribution partner for Tauranga-owned and based independent media company Sun Media Ltd.
TBWA\NZ and The Warehouse have launched a new value platform ‘Hey, Small Spender’.
After a competitive RFP process, the Puhimoana Ariki Collective has been selected to roll out the new National Bowel Screening Programme campaign.
As Today FM looks to a new generation of talk radio listeners, how is MediaWorks engaging new advertisers? We explore with Tova sponsor, Generate.
EightyOne has announced two internal promotions. Penny Hobbs to the role of Head of Client Service and Brendan Sturrock to Head of Strategy.