There’s gold in them thar mobile hills. And a rare few developers have been able to mine it, with The Angry Birds brand estimated to be worth over $1 billion, and OMGPOP, the makers of the hugely popular Draw Something app, bought by Zynga earlier this year for US$185 million (it’s a fickle world, however, and, as is often the case, both Zynga and OMGPOP have failed to rediscover the magic recently). And now, inspired by the gameplay of Draw Something, Kiwi entrepreneurs Tristan Holman, who runs a consultancy called Flashgun in the UK, and Brett Hancock, who heads up Born Digital, are hoping they might follow in their footsteps with their own game called Act a Word.