Agency Plankton achieves goals, lives Gallic clichés, gets Cannestrated

  • Advertising
  • June 21, 2010
  • Iain Nealie
Agency Plankton achieves goals, lives Gallic clichés, gets Cannestrated

On 21 May we floated Plankton IPO for a meagre $10 a share in the effort to raise enough cash to get us to Cannes. Against all odds and with the help of more than 70 investors from across the globe we actually made it. 30 odd hours and more than a few B-grade movies later and we’re here, eating croissants, dodging scooters and paying through the nose for everything.

Generous benefactors

It took some seriously big favours and a few crazy promises to get here, but in the end we figure it’s worth it. There are still a few shares left if you’re feeling generous and don’t like the thought of your Kiwi creative compatriots eating French two minute noodles for a week. We’d much appreciate the patronage.

Highlights so far include watching the All Whites vs. Italy game in a predominantly green, white and red bar, discussing Cannes culture with a Parisian couple who spoke less English than we do French and being sworn at in several languages for skateboarding on the boulevard.

It’s been a busy two days but we’ve seemingly recovered from our lengthy flight and ready for the serious Cannestration to begin. We’ll be logging web style all week so stay tuned for more weird and wonderful Cannes first timer experiences.

  • Check out the pair's path to Gallic greatness here.

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A new identity: The rebranding of Invercargill

  • Brand
  • September 25, 2017
  • Elly Strang
A new identity: The rebranding of Invercargill

Invercargill is well known for its wide 'Parisian' boulevards, infamous mayor, the world’s Southern-most McDonalds (we think), an abundance of oysters and cheese rolls, as well as the highest incidence of R-rolling in the country. However, the city hasn't ever established a lasting brand identity, and locals decided the time had come to figure out what the town stood for. Designer Tim Christie talks us through the Invercargill brand’s new “stoic” look and feel.

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