Colenso BBDO’s ‘The Wine is over’ campaign for DB Export Dry has already taken a few local awards, including the most recent Glossie, and it was the only Kiwi winner at the Press Lions at Cannes last night, with ‘The Wine List‘ winning a silver for best copywriting.
Benetton claimed the Press grand prix for its controversial Unhate campaign (according to Mumbrella, the image of the Pope and the Imam kissing wasn’t included in the entry). And Australia picked up ten gongs.
Mobile, a new category for 2012, received 965 entries from 47 countries. From 99 shortlisted entries, 11 went on to win gold, 14 silver and 28 bronze.
Grow Interactive Norfolk/Johannes Leonardo New York took home the first ever mobile grand prix for its ‘Hilltop Re-imagined for Coca-Cola’, which was part of the Google Rebrief project.