iPad fever! Sexy lifesaving! Fonts! Objectification! Dropped food!

  • Woop
  • January 28, 2010
  • Ben Fahy

Youtube Video

Mad TV pre-empts the latest Apple product by a couple of years (the dancing silhouettes near the end are particularly violating). And Steve Jobs, a man who still wears 'sneans' and a tucked in t-shirt yet is somehow still revered by the world's gadget loving coolios, is already working on the next one.

Youtube Video

There's a first time for everything.

Font nerds employ the services of a Toyota, a white floor and some paint. Watch the creative craziness ensue. And what font are you? Take the test (just don't tell the font police).

A BMW ad for premium used cars that ran in Greece in 2008.

And a handy flow chart for when food and floors collide.

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The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga
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The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga

When Reuben and Melissa Woods started Woods Agency in their spare bedroom in Papamoa Beach back in 2004, they only had one regular client, bedroom furniture company Design Mobel. Fourteen years on, their client list spans the length of New Zealand and into the Pacific Islands. We chat with Reuben about how they built an agency that focuses on developing regional companies into world-class brands.

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