DDB turn it up and bring the noise

  • Advertising
  • April 28, 2010
  • StopPress Team
DDB turn it up and bring the noise

Today is Noise Awareness Day so, in an effort to draw attention to the perils of 'loudocity', DDB has created a nifty campaign for the National Foundation for the Deaf that aims to alert Kiwis to some of the DIY tools that could cause permanent damage.

Apparently, according to spiel, most people are aware that loud noises can damage their hearing. The trouble is, most people aren’t aware of what a loud noise really is. The purpose of this campaign is to educate DIY enthusiasts about wearing hearing protection when using powertool equipment. We not only want to raise awareness around Noise Awareness Day on 28 April, but also change behaviour by reminding DIYers to always wear hearing protection."

Executive creative director: Toby Talbot

Head of art: Dave Brady

Deputy creative director: Regan Grafton

Creative: Joe Hawkins, Dave Brady

Group account director: Scott Wallace

Account executive: Sarah Burilin

Planner: Lisa Divett

Production: Jenni Doubleday, Nick Conetta

CGI and Retouching: LightFarm Studios.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga
Sponsored content

The collaborative approach: Woods Agency's Reuben Woods on tackling the world stage from Tauranga

When Reuben and Melissa Woods started Woods Agency in their spare bedroom in Papamoa Beach back in 2004, they only had one regular client, bedroom furniture company Design Mobel. Fourteen years on, their client list spans the length of New Zealand and into the Pacific Islands. We chat with Reuben about how they built an agency that focuses on developing regional companies into world-class brands.

Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2018 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit