The hype was real: there was indeed a genuine news item from yesterday’s Marketing Forum, the annual knees up for senior marketers held by the Marketing Association. And the news is the Hyperfactory Handley Future Marketing Scholarship.
Browsing: Marketing Forum
Eighty Kiwi marketing heavyweights (and a few lowly journalists) ventured to the floating pavilion in Auckland yesterday for a cup of tea and numerous pearls of wisdom that were delivered by a host of marketing thought leaders as part of the Marketing Association’s inaugural marketing forum.
Joanna Seddon, the executive vice president of Millward Brown and global head of Millward Brown Optimor, has been announced as the international keynote speaker for the 2009 Marketing Forum in December.