Browsing: Marcus Forbes
A new management structure at Yahoo New Zealand, Contact and Triathlon NZ part ways, PRINZ announces a life member and a few fellows, MYOB names new public affairs manager, ANZ acknowledged again for the National Bank merger, Beyond Wen wins Images and Sound film prize and Purple Sherbert adds some more fizz.
Looking for number-based sneakiness and selective/creative use of statistics comes with the territory in this job. Whenever audience data for magazines, newspapers, radio, TV or online is released, we can generally look forward to a host of releases from proud media owners that, understandably, aim to portray the results in a positive light—and, by extension, portray their competitors in a negative light. And, with the battle for online eyeballs heating up, MSN NZ and Yahoo! NZ are currently engaging in some data-related fisticuffs.