If you want to sway the discerning public’s attention to your product, there’s nothing quite like involving them in the development of the product, risky as it may be. And, in a bid to celebrate its first year of business, that’s exactly what daily deal site GrabOne did. Harnessing the pull of its GrabOne Bottle site, Facebook fans were invited to vote on three designs by Media Design School graduate Allan Wrath, the top design earning itself prime position on an anniversary edition wine bottle.
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GrabOne toasts its first birthday by drinking design