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Furry petrolheads: Toyota introduces unconventional ‘road experts’ in new campaign by Saatchi
Toyota’s busy period of marketing has continued with the launch of a new campaign via Saatchi & Saatchi that features a pair of possums—named Steve-O and Dave-O—discussing the high likelihood of being run over by a Toyota on account of “one in four” vehicles on Kiwi roads having been manufactured by the Japanese car company.