Counting down the music charts has long been a feature of many radio stations, with listeners calling and txting in their favourite. In more recent years we’ve seen that voting adopt social media and now, ZM is taking that to the next level by only taking votes through Snapchat in its new Snapchart show. We talk to host Cam Mansel about connecting with listeners on a one-to-one level and bringing radio into the modern media mix.
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ZM’s Cam Mansel on its Snapchart and the morphing nature of radio