Movings & Shakings
M+C Saatchi Group appoints Anita Zanesco as CMO
Zanesco will work alongside recently appointed group ANZ CEO, Dani Bassil, and the core leadership team across Australia and Auckland.
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Campaigns
RotoruaNZ and jnr. tell families to ‘Relax Hard’
RotoruaNZ has launched a new campaign with independent creative agency jnr. This time encouraging whānau to ‘Relax Hard in Rotorua’.
Movings & Shakings
FCB appoints Paul Wilson to group CEO for Aotearoa
Wilson will oversee all of FCB’s operations across Aotearoa, including FCB/Six, FCB Media, Initiative and UM.
News
NZME’s ANZ Donation Station returns for Daffodil Day
The live broadcast combines music, storytelling and entertainment to raise funds for the Cancer Society and support Kiwis affected by cancer.
News
TVNZ to bring FIFA World Cup 26 to Kiwi fans
TVNZ has secured exclusive rights to the 2026 FIFA World Cup, with free-to-air and paid options on TVNZ1 and TVNZ+ from June next year.
News
New campaign promotes culinary delights created with The Southerly’s whisky-infused mānuka honey
The Southerly is launching a new dynamic out of home campaign that features creations from the country’s top culinary talent.
Movings & Shakings
Thompson Spencer appoints Megan Clark Cook as managing partner
Thompson Spencer says Clark Cook will play a pivotal role in driving growth across new and existing client partnerships.
Awards
Get your entries in for the 2025 Pressie Awards
The awards, run by the Comms Council in association with TikTok, is entering its final phase. Late entries close at 11:59pm on August 28.
Awards
IAB New Zealand announces judges for 2025 annual awards
The Interactive Advertising Bureau of New Zealand has revealed the executive judging panel for the 2025 IAB NZ Digital Advertising Awards.
News
DOC names One NZ as national conservation partner
The new partnership aims to bring mobile services and technology to the frontline of conservation and redirect an estimated $14m in savings.
Movings & Shakings
A new chapter in Sky leadership
Sky is entering a chapter in leadership following the departure of chief media and data officer Lauren Quaintance.
StopPress exclusives
Creative Talk with Phoebe Smith
This month, the Creative Store talks with Phoebe Smith, Partner at Previously Unavailable, an innovation studio that is difficult to define.
Opinion
What makes your brand distinctive? Ask the audience
While everyone knows what a brand asset is, distinctive assets make your audience immediately think of your brand.
News
TVNZ named free-to-air broadcast partner for Provincial Rugby
TVNZ has been named the free-to-air broadcast partner for Provincial Rugby, with the multi-year agreement set to begin in the 2026 season.
Campaigns
KiwiHarvest joins JCDecaux’s social impact initiative
JCDecaux has welcomed New Zealand food rescue organisation KiwiHarvest as its latest charity partner to join its social impact initiative.
Campaigns
Anchor and TBWA\NZ ‘open the door’ to dairy for half a million lactose intolerant Kiwis
Anchor and TBWA\NZ have launched a new campaign that speaks directly to the one in three Kiwis who experience lactose sensitivities.
Accounts
Droga5 ANZ goes back to school in new UoA partnership
Droga5 ANZ, part of Accenture Song, has been appointed as the new creative and strategic partner for the University of Auckland.
Movings & Shakings
Special appoints Jane Etheridge as strategy director
Special is bolstering its strategic offering by appointing Jane Etheridge as strategy director in the agency’s Auckland office.
News
Cartology rolls out 150 screens in health and body aisles
Cartology is rolling out a network of 150 full motion digital screens in the health and body aisles of supermarkets nationwide.
News
IAB event paints a compelling picture of retail media in Aotearoa
IAB New Zealand discussed the accelerating shift in how brands, retailers and media platforms converge in the commerce ecosystem.
Movings & Shakings
Aussie creative agency Montoya sets up shop in Aotearoa
Independent Australian creative agency Montoya has opened in Aotearoa, building on client demand and a growing trans-Tasman network.
Campaigns
New Zealand Merino Company celebrates Autumn Muster in new campaign
The New Zealand Merino Company has launched a new campaign celebrating the passion, care and leadership of ZQ growers.
News
Chemistry to spearhead Wealthpoint’s digital transformation
Kiwi financial advice and insurance network Wealthpoint has appointed independent agency Chemistry to spearhead its digital transformation.
International
Around the World: Orange is the new gold as brands jump on Taylor Swift’s album reveal
Media expert Antony Young rounds up media news from around the world. This week, brands jump on Taylor Swift’s reveal of her latest album.
News
Nielsen renews partnership with TVNZ and Sky
Nielsen has announced a two-year extension of TV measurement services for TVNZ and Sky Network Television.
Movings & Shakings
IMANZ announces its first ever CEO
Media leader Simon Teagle has been appointed as the first CEO of Independent Media Agencies New Zealand (IMANZ).
News
Ant Farac to lead These Guys I Know’s new content studio Lightweight Media
These Guys I Know has launched Lightweight Media, a content studio specialising in fast, well-crafted short form entertainment content.
Movings & Shakings
Momentum announces new office and director of growth and performance
Momentum has appointed Oscar Catoto as director of growth and performance and moved its Auckland HQ to Ponsonby.
Partner articles
NZ’s most showstopping billboard is on TVNZ+
TVNZ GM of sales Aaron Dawson says: “Simple yet effective messaging works just as well on your TV as it does on a billboard”.
News
Dish magazine hits Aussie supermarkets
New Zealand’s biggest-selling food title is looking to replicate its dedicated Kiwi following across the Tasman.