After its Willy Wonka-esque Joyville campaign, Cadbury is now on a mission to show how chocolate can improve the lot of those who are being crushed under the weight of day-to-day drudgery, and this passport control officer is powerless to resist the urge to cut some shapes in his workplace.
Perhaps Cadbury took some inspiration for this campaign from Ellie Cole, who was filmed shaking it at a bus stop in the UK.
Earlier, Cadbury released an ad featuring some quality dad dancing in the office and ‘the ultimate lip sync’ featuring James Corden.
