
Sky NZ extends advertising sales representation in Australia
Sky Network Television New Zealand (Sky) has renewed its long-standing partnership with Media & Sponsorship Sales (MASS).
Their renewed agreement reaffirms a shared commitment to delivering premium advertising solutions for Australian brands targeting Kiwi audiences, and was supported by the recent appointment of Chris Fitzgerald as MASS national sales director.
The ideal partner
“We’re incredibly proud to extend our relationship with MASS,” says Ben Gibb, Sky’s head of sales.
“Over the past 11 years, Mike Fitzgerald’s leadership has been instrumental in positioning MASS as a trusted and results-driven partner for Sky’s Australian advertising sales. The addition of Chris to the team is an exciting prospect as we look to the future.
“MASS’ professionalism, market insight and unwavering commitment to excellence make them the ideal partner for Sky. We’re excited about the opportunities ahead.”
Mike Fitzgerald, MASS’s managing director, welcomes Fitzgerald’s appointment: “Chris brings a wealth of experience, a sharp understanding of the Australian market and a forward-thinking approach to media and technology.
“His leadership will further strengthen MASS’s ability to deliver seamless, data-driven and innovative advertising solutions across Sky’s expansive portfolio.”