Little Sister films, a group of film-makers based in Christchurch, proposed the idea of an interactive YouTube ‘pathfinder’ horror adventure to Hell Pizza several months ago. And this is the pretty cool end result (there’s also a year’s supply of pizza up for grabs).
If Facebook, Skype and YouTube were advertised in the 60s; a gift for the true beer lover; Kanye West versus the New Yorker; making up social media strategies so you don’t have to: and the old pig trick never gets old.