Who it’s for: Sanitarium Up & Go by Ogilvy.
Why we like it: Like farts, double rainbows and men getting hit in the groin, that slurping noise you get near the end of a drink will never stop being funny, especially when it involves the All Blacks. Good to see no-one’s taking themselves too seriously here. And a prime example of repeating the same thing over and over until it eventually becomes entertaining.