Sky Sales has recruited highly experienced marketer and broadcast media specialist Reuben Wiremu to the newly created position of Senior Manager Trade Marketing.
Wiremu has extensive experience in both trade and consumer marketing roles at Lotto New Zealand, Mediaworks, TVNZ and most recently Warner Bros. Discovery where he was Senior Manager, Brand Marketing – Australia and New Zealand leading both consumer and trade marketing teams.
Ben Gibb, Sky’s Head of Sales, is delighted to have someone with such strong media industry experience joining the team.
“Reuben is one of the most highly qualified and highly regarded marketers in the media industry and we’re delighted to welcome him onboard the growing Sky Sales team.
“This a key appointment for Sky as we transform our go to market proposition, lift Sky’s market presence and evolve our product offering in market.
“We are really excited to welcome someone with Reuben’s unique mix of marketing and media expertise not to mention his obvious passion for television. Reuben’s understanding of our market, how its evolving into the digital space and his experience on both media and client side of the fence will be key to lifting Sky’s market presence and super charging our go-to-market efforts.”
”I’m beyond excited to join the phenomenal team at Sky and continue to build on the remarkable transformational work the team has already begun,“ Wiremu says.
“Sky’s portfolio and product offering is unparalleled in this market, making it an absolute privilege to embark on this journey with the team as we continue to strengthen our relationships in trade.”
Reuben Wiremu starts at Sky today.