The One Show shortlist was announced last week and, for the Kiwi agencies, it was a big improvement on the previous year. And it’s the same story for another big New York award show, Clio, with 12 New Zealand entries making the cut, up from five in 2010. DDB managed three, JWT, Colenso and The Sweet Shop got two and Clemenger BBDO, DraftFCB and Strategy received one each. There were no Kiwi nominations in the interactive, direct, integrated, print or student categories. The awards will be handed out on 19 May.
Colenso BBDO picked up New Zealand’s only gongs at last year’s Clios, taking home a gold, silver and two bronzes for the Going West and Bleeding Billboard.
Content and Contact
Yellow
Yellow Chocolate
Colenso BBDO Auckland
Design
Brochures
Camper
Camper Profile
Strategy Design and Advertising Christchurch
Innovative Media
Nestle Kit Kat
Kit Kat Chairs
JWT New Zealand Auckland
Earth Hour
Ads In The Dark
Clemenger BBDO Wellington
Out of Home
Ambient
Nestle Kit Kat
Kit Kat Chairs
JWT New Zealand Auckland
TVNZ- The Pacific
Real Stories – Dog Fight
Colenso BBDO Auckland
Poster Campaign
Whitcoulls Books
Read More Movies
DraftFCB Auckland
Radio
Product/Service
SKY
Pollock
DDB New Zealand Auckland
SKY
Rothko
DDB New Zealand Auckland
Film
Television/Cinema
Lotto
Lucky Dog
DDB New Zealand Auckland
Animation
Fairtrade
Join Our Fair Story
The Sweet Shop Auckland
Direction
New Zealand Lotteries Commission
Lucky Dog
The Sweet Shop Auckland