articles tagged 'Out of home'

OOH meets VR to showcase QMS offering

  • Advertising
  • May 8, 2017
  • StopPress Team
OOH meets VR to showcase QMS offering

Earlier this year, QMS switched on ‘The Commuter Network’ at Auckland’s major commuter hubs. But not wanting to take clients out of their offices to show them, it's created a virtual reality tour.

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Tech Watch: Adshel CEO Rob Atkinson looks into the future of out-of-home advertising

  • Didge
  • April 27, 2016
  • Erin McKenzie
Tech Watch: Adshel CEO Rob Atkinson looks into the future of out-of-home advertising

There’s a lot going on in the world of media. Each week new updates see platforms change and communication habits follow suit. So how can marketers keep up? In a new series we talk to people in the industry about what the updates mean to marketers. This week we look into the crystal ball of out-of-home advertising to see what lies in store for the digital sites.

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