Yahoo! announces its Digital Stars

  • Digital
  • August 24, 2012
  • StopPress Team
Yahoo! announces its Digital Stars

Steph Pearson from DraftFCB and PHDiQ’s Brendan Hewitt have been named winners of the inaugural Yahoo! New Zealand Digital Stars Awards, beating out 16 other young digital media exponents.

The pair will receive an all expenses paid trip to Ad:Tech, one of Australia’s most prestigious marketing and advertising conferences, to be held in Sydney.

The competition was open to all digital media planners and buyers who have been working at a New Zealand media agency for less than seven years and the entries were narrowed down to five finalists who each submitted an article on the future of digital and how this will shape the advertising industry.

Entries were judged independently by a panel of local and international experts, including the Hyperfactory’s chairman and co-founder, Derek Handley, Idealog editor and industry commentator, Hazel Phillips and James Fleet, general manager of Australian online comparison website CaptainCompare.com.

Judges said both winners displayed a good understanding of where digital advertising is heading and how the many and varied online consumer touchpoints will enable advertisers to amplify brand experiences.

“Digital Stars is an opportunity to recognise those up and coming individuals who are at the forefront of digital media and we’d like to congratulate Steph and Brendan for proving themselves to be worthy winners,” says Yahoo! New Zealand sales director, Louis Niven. “The response we’ve had to the competition this year is encouraging and demonstrates that our young media planners and buyers have a real passion for the industry and an appetite to engage. This is fundamental in ensuring that New Zealand agencies keep apace with the constantly changing digital landscape and challenge themselves to understand the latest trends and innovations in the digital space." 

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Kiwi entrepreneur looks to shake up the recruitment market with video CVs

  • Tech
  • September 27, 2016
  • Erin McKenzie
Kiwi entrepreneur looks to shake up the recruitment market with video CVs

Earlier this month, a young Auckland professional made headlines for using Facebook to try and land his dream job. Edward McKnight used ads on the social media site to target ASB staff as a way of applying for the role of youth and innovation sponsorship manager at the bank. And while McKnight has yet to be offered a job at ASB, it’s a sign that the traditional recruitment process of sending in a CV and crossing your fingers may be in for a shake-up. Hoping to do just that is the new recruitment platform PreviewMe. Set to have its beta version go live early next month, the website hopes to reduce the pain points of both candidates and employers by introducing video to the recruitment process.

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