We wrote about Steinlager Pure, DDB and Taika Waititi’s new campaign on Friday, but had to wait until Sunday to see the ad, sandwiched as it was between Tom Scott and Plaza director Paul Middleditch's very good Separation City on Sunday Theatre. Now, for your viewing pleasure, here it is, in all its zany, self-reflexive, patriotic cliche-busting and Waititi-esque glory. And we likey. Suggestions for the next local Steinlager Pure frontman welcomed.
The leaves are turning and time is running out to show your thinking at the TVNZ-NZ Marketing Awards – entries close Friday 2 June at 5pm. Enter now to showcase your skills in one of the new categories.