Whopper fresh

We’ve seen KFC’s chicken-flavoured nail polish and chicken-scented sunscreen, and now Burger King’s getting in on the action by promoting a Whopper toothpaste to mark April Fools’ Day.

The 60-second spot for the alleged toothpaste talks about the struggle Whopper fans go through to maintain the taste long after the burger’s gone. One man didn’t brush his teeth for two weeks only to have his wife dump him.

With a man dressed in a lab coat talking about “flame-grilled micro granules” and “Whopper diffusion technology” that contribute to the user’s oral health, the spot has all the ingredients for a real toothpaste ad, minus the minty fresh breath.

Instead, the creation leaves user’s mouth’s “Whopper fresh” and can even solve relationship woes.

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This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and occasionally Bernadette Basagre.

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