Strategy gets best view for next episode of the Prentice

  • Advertising
  • March 16, 2010
  • StopPress Team
Strategy gets best view for next episode of the Prentice

Independent design and ad agency Strategy has snaffled Ogilvy New Zealand's recently departed head of planning Michael Prentice. He will take up the role of group strategic director for the Auckland, Christchurch and Sydney offices and will also be general manager of the Christchurch office.

Geoff Cranko, managing partner at Strategy, says the company is privileged to have someone of Prentice’s calibre join them and is sure their clients will greatly benefit from his significant marketing expertise.

For the past 10 years Prentice has held strategic leadership positions and developed brand and advertising strategies for some of New Zealand's most recognisable brands, including finance, travel and FMCG companies. He has twice been awarded the prestigious Grand Effie for Sustained Success and has won the the Best in Show category twice.

Prentice won the Effie awards for his work with Wendy's in 2002, Rabobank in 2007 and Kiwibank’s campaign in 2009. And in 2006 he was selected as an international juror for the Media Lions at the Cannes Advertising Festival.

Prior to his role with Ogilvy, he held several senior media roles within a number of agencies, including New Zealand's second largest independent media placement organisation, Media Decisions.

Outside work, Prentice is a committed supporter of, and contributor to, New Zealand's arts industry. He has sat on numerous boards and he is currently on the Arts Board of Creative New Zealand.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Getting in on the action: Eli Smit on his Ground Breaking Podcast

  • Media
  • January 17, 2019
  • Elly Strang
Getting in on the action: Eli Smit on his Ground Breaking Podcast

It’s not often you stumble across a nine-year-old hosting a business podcast, but then again, most nine-year-olds aren’t like self-proclaimed budding entrepreneur Eliah (Eli) Smit.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit