Kia ora [firstname]

With Easter break just two weeks away, Woolworths and dentsu are taking the Hot Cross Buns tune to the next level 🎻🎺

NZ Marketing has put out a call to agency founders for its upcoming June issue. If you’re a founder, click the link and fill in the form.

Digital advertising now accounts for nearly three-quarters of ad spend in Aotearoa. OOHMAA CEO Kath Mitchell says the latest ASA figures raise important questions for the local industry.

In other news, read about independent media leader Lucy Blakiston being named Go Media Young New Zealander of the Year.

Westpac NZ has partnered with its bespoke agency Goldilocks to accelerate a refreshed brand strategy. Learn more about the partnership here.

There’s lots more on the site: The Sweetshop welcomes a new director, and Meadow Fresh’s ‘Fantasy Herd’ campaign wins March’s Kantar Ad Impact Award 🎥🎬

Happy reading! If you have news you’d like to share, email us at editor@stoppress.co.nz.

Have a lovely weekend. We’ll be back next Tuesday.

Rachel and the StopPress Team