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  StopPress  

17 July 2020

 
 
Stanley St’s 2020 vision: New hires, new accounts, and new determination
 
 

Stanley St has been quietly churning out the wins during the last six months, taking on new hires, the Tourism New Zealand account, and further diversifying its in-house strategic offering. Here, we talk to Andrew Reinholds, Head of Media at Stanley St, on the outlook for the rest of the year, as well as hearing

 
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  News
 
  July 16, 2020
 
  Courtney Devereux
 
 
HumanForest and Studio South: Connecting design with purpose
 
 

HumanForest is an e-bike venture launched in the UK that enlisted New Zealand design agency Studio South to manage its design. Here, we talk to HumanForest co-founder Caroline Seton and Founder and CCO of Studio South, Sam Southwell, about creating impactful yet simple design to cut through the noise of one of the worlds busiest

 
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  Storyteller Series
 
  July 17, 2020
 
  StopPress Team
 
 
 
   
 
   
 
   
 
 
TRB’s ORCA finalists announced for 2020
 
 

The finalists for the 2020 ORCA Awards have been announced. Special mentions go to DDB and FCB who take two spots each. The finalists are; VW – Swim Mum: Matt Williams, Freddie Coltart & Rory McKechnie at DDB McDonald’s – Working Late Tonight: Matt Williams & Freddie Coltart at DDB Fire and Emergency NZ – Forest Fire: Hayley Marks & Kimberley

 
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  News
 
  July 16, 2020
 
  StopPress Team
 
 
 
 
New Vero campaign reminds businesses insurance is not a DIY project
 
 

A new campaign for Vero from Big Communications reminds business owners and managers that arranging business insurance can be complex and is best left to an expert. The print, digital and TVC campaign highlights Vero’s intermediated business model as being one of the insurer’s key differentiators. “All of the business Vero underwrites comes to us

 
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  News
 
  July 15, 2020
 
  StopPress Team
 
 
 
 
Innovative Phantom posters determine brands audience
 
 

Through some seriously innovative technology, Phantom Billstickers and digital analytics company Quividi, have been able to pick up personal information from the people who have been in front of their recently launched OOH digital screens. A month after switched on, the new Locky Dock screens are providing an opportunity for marketers to spotlight ads while

 
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  News
 
  July 16, 2020
 
  Mollie Edwards
 
 
 
 
 
 
   
 
   
 
 
 
 
 
JCDecaux and Co see success of large format Out Of Home
 
 

A recent study from Fiftyfive5 has shown that large format Out-of-Home advertising is proven to boost brand sentiment metrics as well as raise overall campaign awareness. For JCDecaux, the study found that large format touchpoints have positively impacted consumer brand sentiment on four key measures, interest, trust, preference and consideration. The landmark study also aimed

 
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  News
 
  July 15, 2020
 
  StopPress Team
 
 
FMG takes out the June Colmar Brunton Ad Impact Award
 
 

This month, the June Colmar Brunton Award went to FMG with their latest execution from the Progress campaign – ‘Apple.’ The ad gives a humorous insight into rural life and all the ways that FMG can help. While the ad performed extremely strongly across the 3 pillars of successful advertising (Branding, Enjoyment and Impact), the

 
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  News
 
  July 17, 2020
 
  StopPress Team
 
 
 
 
Popular
 
 
FMG takes out the June Colmar Brunton Ad Impact Award 1
 

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TRB’s ORCA finalists announced for 2020 2
 

TRB’s ORCA finalists announced f...

 
Stanley St’s 2020 vision: New hires, new accounts, and new determination 3
 

Stanley St’s 2020 vision: New hires,...

 
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HumanForest and Studio South: Connecting design with purpose  
 

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Stanley St’s 2020 vision: New hires,...

 
Spark and Colenso BBDO refresh Kupu app in time for Matariki  
 

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FROM THE ICG BUSINESS NETWORK
 
 
 
Going above and beyond in retail with Microsoft Teams  
 

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Paymark study reveals Lockdown’s impact on Retail  
 

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H&M launches new sustainability concept  
 

H&M launches new sustai...

 
 
Stats NZ on how the December 2020 quarter fared  
 

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Retail industry lags behind in customer experience strategy  
 

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Designing philanthropy into everyday operations  
 

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This New Zealand company is giving billboard vinyl a new life  
 

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Allbirds appoints big beauty names to board of directors  
 

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Silver Linings of Covid Lockdown level 4, one year on  
 

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