Saatchi & Saatchi has announced today its chief creative officer, Toby Talbot, is set to depart the business this March. It has been three years since Talbot took up the role at the New Zealand arm of Saatchi & Saatchi, as he now looks towards moving to Europe to be closer to his family. Talbot

Marketers and clients of the industry gathered last night in the Cordis to celebrate the New Zealand Direct Marketing (NZDM) Awards. The show’s theme was ‘stairway to heaven’, which was brought to life through the room’s decorations and the flamboyant outfits of those on stage. Brooke Howard-Smith hosted the night spectacularly, cha cha’ing on to

Indi agency Contagion have announced a new partnership with independent news service BusinessDesk. New Zealand’s newest independent business, economic and analysis news platform launched the campaign ‘Follow the Money’ in Auckland this week. Much like BusinessDesk the Contagion-conceived campaign is bold and pulled together with outdoor, digital, social and other hard to miss activation. Creating

Teddies will be lost and heartstrings will be pulled in Special Group’s first work for InterCity. Some of my fondest memories are travelling alone through New Zealand’s vistas with InterCity, watching the trees go past as I pretend I am in a sad music video, staring longly out the window. This spot has a different,

Carl van Wijk, creative director and content producer in Japan, takes us through the advertising scene of Tokyo compared to his home of New Zealand, as well as the trials of being a content producer in the world’s third-largest economy. Why did you initially decide to begin a career in advertising? I was good at

In light of their new karaage range of fried chicken, Wendy’s have partnered with Augusto to launch a competitive campaign that is set to trigger their fast-food nemesis. As KFC’s ‘Colonel’ has been New Zealand’s fried chicken ambassador for what feels like forever, it was about time to introduce a fresher, more superior ambassador to

If the culture of your company is to be one which responds well to crisis, leaders need to be trained and ready to drop everything else at a moment’s notice to deal with an emerging crisis, writes Kate Alexander of Alexander PR. As we all expected, the new decade dawned dramatically. The world is contending

If you love sport, more sport, and KFC then you’re going to absolutely love this weekly round-up of international snooping. Good fucking lord Gatorade must make a lot of money. The production value alone measures up to the star cameo’s and we all know from experience cameo’s of famous sport personal are not cheap. Banter