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  StopPress  

24 April 2020

 
 
Magazine engagement grows during lockdown despite being deemed ‘non-essential’
 
 

It was a disappointing blow to the publishing industry when the New Zealand Government deemed magazines and their distribution ‘non-essential.’ However, despite this call, early reports suggest engagement has climbed as editors adapted their offering to overcome restrictions. The non-essential ruling decision caused a lot of unnecessary hardship within the magazine and publishing industry, leading

 
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  News
 
  April 24, 2020
 
  Courtney Devereux
 
 
Dentsu Aegis Network and NZME bring live Covid comparisons to NZ Herald
 
 

Dentsu Aegis Network alongside NZME are now powering interactive, real-time Covid-19 charts and graphs within NZ Herald articles to show the comparison between New Zealand and other countries. Using data engineering and visualisation, the team at Denstu Aegis Network built a unique tool that shows New Zealand’s Covid related updates, and compares them to the

 
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  News
 
  April 24, 2020
 
  StopPress Team
 
 
 
   
 
   
 
   
 
 
OMANZ announces Mike Watkins as new chair
 
 

JCDecaux’s Mike Watkins was named by OMANZ today as its new chairman. Watkins takes up the new position following oOh!media’s Nick Vile who has now moved to a membership position on the executive board. “I’m thrilled to be working with a highly passionate group of media owners who are committed to driving the media forward.

 
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  News
 
  April 23, 2020
 
  StopPress Team
 
 
 
 
Radio Week: The unsurprising endurance of good radio
 
 

The death of radio was cited over 60 years ago when television first came to New Zealand, yet from then it has only grown from strength to strength as the platform evolves, easily keeping up with the change of consumer habits. Here, radio futurologist James Cridland and Jana Rangooni of the Radio Broadcasters Association talk

 
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  Radio Week 2020
 
  April 23, 2020
 
  StopPress + TRB
 
 
 
 
Radio Week: The frequency of radio – a friendly companion
 
 

From the imagination inspired by serials and soaps to the banter brought on by office jams, radio is a classic Kiwi companion. StopPress chats to radio listeners about what keeps their hearts and minds tuned in. In a world of incredibly diverse media and content options available, one of the oldest mediums is still a

 
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  Radio Week 2020
 
  April 24, 2020
 
  StopPress + TRB
 
 
 
 
 
 
   
 
   
 
 
 
 
 
OMANZ calls us to stand proud for ANZAC
 
 

OMANZ with support from GO Media have banded together to support the Returned & Services’ Association (RSA) and NZ Defence Force ‘Stand at Dawn’ campaign. The campaign is a call to recognise ANZAC day and stand united, as this year will be the first time in history our communities will not be able to congregate

 
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  News
 
  April 23, 2020
 
  Courtney Devereux
 
 
Phantom Billstickers campaign combines advertising and food shopping
 
 

Phantom Billstickers has mapped out both its billboard locations and the various supermarkets around the country to assist marketers in reaching the many people grocery shopping. With the country in lockdown and the supermarket being one of the only places we can visit, Phantom Billstickers has taken the unusual situation into a positive opportunity for

 
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  News
 
  April 24, 2020
 
  Mollie Edwards
 
 
Scared of change? Throw some creativity at it, that’ll work.
 
 

I have watched my fair share of apocalyptic movies over the years and I have been pleasantly surprised to see the difference between fiction and reality.  None of those movies ever featured  people singing from balconies together, clapping pots and pans in support of essential workers on the front lines or global leaders hosting press

 
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  Opinion
 
  April 24, 2020
 
  Sue Gill
 
 
JCDecaux and Audi promote social distancing
 
 

Seen across JCDecaux’s nationwide network, car retailer Audi and the OOH company has been promoting proper social distancing. The four rings in the usual logo of Audi have been separated to promote social separation with the warning ‘keep your distance’, which is then followed by the normal logo, ‘stay together’. JCDecaux trading & innovations director,

 
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  News
 
  April 23, 2020
 
  StopPress Team
 
 
IAB report: 80 percent of businesses changing strategies due to Covid
 
 

Run by IAB NZ, this survey of over 100 agency and advertiser members and key stakeholders, most of whom are deemed non-essential, provided insights into the impact of COVID-19. Mostly surrounding digital and strategy investment, the report called upon responders to show us how they have been reacting to the national lockdown, including businesses changes

 
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  News
 
  April 22, 2020
 
  Courtney Devereux
 
 
Mango secures ghd partnership
 
 

Mango Communications announced it has been chosen to represent the ghd brand across Australia and New Zealand. The agency has been working with ghd for the past six years, yet this new appointment means Mango will now be responsible for supporting the ghd brand and products across PR, partnerships, influencer activity and events across both

 
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  News
 
  April 22, 2020
 
  StopPress Team
 
 
The return of the art of the soft sell
 
 

Let’s face it. Agencies are in the business of selling. Generating leads, building brands, driving clicks, engagement, quotes, foot traffic, responses. Its all selling and selling hard. Achieving objectives and delivering is an agency’s role for our clients. Clients believe in building brands, but results are what our clients, and therefore our service, is measured

 
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  Opinion
 
  April 22, 2020
 
  Carren Richardson-Park
 
 
 
 
Popular
 
 
Radio Week: The frequency of radio – a friendly companion 1
 

Radio Week: The frequency of radio ...

 
Scared of change? Throw some creativity at it, that’ll work. 2
 

Scared of change? Throw some creativit...

 
OMANZ announces Mike Watkins as new chair 3
 

OMANZ announces Mike Watkins as new chair

 
Editor's Picks
 
 
Magazine engagement grows during lockdown despite being deemed ‘non-essential’  
 

Magazine engagement grows during lockd...

 
OMANZ announces Mike Watkins as new chair  
 

OMANZ announces Mike Watkins as new chair

 
Clemenger BBDO and Finch show the efforts towards empty  
 

Clemenger BBDO and Finch show the effo...

 
 
 
 
 
 
 
FROM THE ICG BUSINESS NETWORK
 
 
 
Food rescue app calls on eateries to tackle food waste  
 

Food rescue app calls on eat...

 
 
Environmental Stewardship: The Kiwi start-up offering sustainable footwear  
 

Environmental Stewardship: T...

 
 
Surge in exports for beauty and collagen products as a result of covid  
 

Surge in exports for beauty ...

 
 
EveryHuman announced as exclusive Tommy Hilfiger Adaptive retail partner for Australia and New Zealand  
 

EveryHuman announced as excl...

 
 
NZ Bookkeeper of the Year shares her top 5 tips for retail survival  
 

NZ Bookkeeper of the Year sh...

 
 
 
 
 
What creative persona are you? Adobe’s latest tool aims to boost creativity in the workplace  
 

What creative persona are yo...

 
 
White Mirror Episode 6: Listen To Us  
 

White Mirror Episode 6: List...

 
 
What is an ESOP? And why are we thinking about this?  
 

What is an ESOP? And why are...

 
 
Superette Takeaways: Ordering up innovation with Rickie Dee  
 

Superette Takeaways: Orderin...

 
 
Fixing gender inequality should be up to women right? Wrong. Men? Nope  
 

Fixing gender inequality sho...

 
 
 
 
 
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