It was a disappointing blow to the publishing industry when the New Zealand Government deemed magazines and their distribution ‘non-essential.’ However, despite this call, early reports suggest engagement has climbed as editors adapted their offering to overcome restrictions. The non-essential ruling decision caused a lot of unnecessary hardship within the magazine and publishing industry, leading

Dentsu Aegis Network alongside NZME are now powering interactive, real-time Covid-19 charts and graphs within NZ Herald articles to show the comparison between New Zealand and other countries. Using data engineering and visualisation, the team at Denstu Aegis Network built a unique tool that shows New Zealand’s Covid related updates, and compares them to the

JCDecaux’s Mike Watkins was named by OMANZ today as its new chairman. Watkins takes up the new position following oOh!media’s Nick Vile who has now moved to a membership position on the executive board. “I’m thrilled to be working with a highly passionate group of media owners who are committed to driving the media forward.

The death of radio was cited over 60 years ago when television first came to New Zealand, yet from then it has only grown from strength to strength as the platform evolves, easily keeping up with the change of consumer habits. Here, radio futurologist James Cridland and Jana Rangooni of the Radio Broadcasters Association talk

From the imagination inspired by serials and soaps to the banter brought on by office jams, radio is a classic Kiwi companion. StopPress chats to radio listeners about what keeps their hearts and minds tuned in. In a world of incredibly diverse media and content options available, one of the oldest mediums is still a

OMANZ with support from GO Media have banded together to support the Returned & Services’ Association (RSA) and NZ Defence Force ‘Stand at Dawn’ campaign. The campaign is a call to recognise ANZAC day and stand united, as this year will be the first time in history our communities will not be able to congregate

Phantom Billstickers has mapped out both its billboard locations and the various supermarkets around the country to assist marketers in reaching the many people grocery shopping. With the country in lockdown and the supermarket being one of the only places we can visit, Phantom Billstickers has taken the unusual situation into a positive opportunity for

I have watched my fair share of apocalyptic movies over the years and I have been pleasantly surprised to see the difference between fiction and reality.  None of those movies ever featured  people singing from balconies together, clapping pots and pans in support of essential workers on the front lines or global leaders hosting press

Seen across JCDecaux’s nationwide network, car retailer Audi and the OOH company has been promoting proper social distancing. The four rings in the usual logo of Audi have been separated to promote social separation with the warning ‘keep your distance’, which is then followed by the normal logo, ‘stay together’. JCDecaux trading & innovations director,

Run by IAB NZ, this survey of over 100 agency and advertiser members and key stakeholders, most of whom are deemed non-essential, provided insights into the impact of COVID-19. Mostly surrounding digital and strategy investment, the report called upon responders to show us how they have been reacting to the national lockdown, including businesses changes

Mango Communications announced it has been chosen to represent the ghd brand across Australia and New Zealand. The agency has been working with ghd for the past six years, yet this new appointment means Mango will now be responsible for supporting the ghd brand and products across PR, partnerships, influencer activity and events across both

Let’s face it. Agencies are in the business of selling. Generating leads, building brands, driving clicks, engagement, quotes, foot traffic, responses. Its all selling and selling hard. Achieving objectives and delivering is an agency’s role for our clients. Clients believe in building brands, but results are what our clients, and therefore our service, is measured