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  StopPress  

02 March 2021

 
 
Meet the new MediaWorks GMs
 
 

Last week MediaWorks announced the appointment of three new Agency General Managers to its commercial team. Anna Magasiva, Sarah Jones and Matt Field will join the company in the coming months as Agency GMs responsible for delivering radio, out of home and digital solutions for advertisers. Commenting on the new appointments, MediaWorks Head of Agency

 
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  Movings/shakings
 
  March 2, 2021
 
  StopPress Team
 
 
Special named Agency of the Year
 
 

Special Group has been named Campaign Brief’s ‘New Zealand Agency of the Year’ – the first time a New Zealand agency has won all three major titles in the same year, after previously being awarded ‘Agency of the Year’ by both Campaign Asia and B&T Magazine. Independently judged by CEOs, CMOs and journalists, all three

 
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  News
 
  March 2, 2021
 
  Monique McKenzie
 
 
 
   
 
   
 
   
 
 
BusinessDesk continues to grow one year on
 
 

A year after launch, New Zealand business news service BusinessDesk has announced three senior appointments and a raft of site improvements.  The subscription business and political news and commentary site has also completed a share offer to staff, broadening ownership to include most employees.   Staff numbers have increased from five in September 2019 to 18,

 
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  News
 
  March 2, 2021
 
  StopPress Team
 
 
 
 
Axis Awards 2021 finalists announced
 
 

The 41st Axis Awards are just around the corner and after the first rounds of judging, the finalists for 2021 have been announced. After the recent Covid-19 lockdown, judging plans around Axis-21 had to quickly evolve into online judging. So, after several days of online judging and five inspiring discussion sessions, The Commercial Communications Council

 
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  News
 
  February 26, 2021
 
  StopPress Team
 
 
 
 
The Demise of the Cookie Monster – What’s Next for Digital Marketers?
 
 

In a soon-to-be cookie-less world, the scrutiny on consumer data and how brands pivot their digital strategies has never been more in focus. True’s Senior Strategist, Harry Taylor, discovers consumer attitudes towards data are more nuanced than you might think, especially amongst Gen Y and Z – sometimes dubbed the ‘activist cohort’. Sesame Street’s Cookie

 
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  ...and that's how the Cookie crumbles
 
  March 1, 2021
 
  Harry Taylor
 
 
 
 
 
 
   
 
   
 
 
 
 
 
Ads of the Week: February 26
 
 

We take a look at three newly-launched TVCs. Contagion & Instant Finance Contagion & Instant Finance have launched a charming new brand campaign, bringing to life the ‘i’ and ‘f’ characters. Although they have been a part of the brand from the start they will now be taking centre stage. The characters feature in the

 
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  Ads of the week
 
  February 26, 2021
 
  StopPress Team
 
 
Harvey Cameron appoints new GM, Client Service
 
 

Gareth O’Connor has joined Harvey Cameron taking up the position of GM – Client Service.  O’Connor joins the Christchurch-based agency from PHD in Auckland where he was Group Strategy Director both in a global role with Unilever and within the Auckland office. He has been living in Canterbury with his family for the past 18

 
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  Movings/shakings
 
  March 2, 2021
 
  StopPress Team
 
 
New moves for Culture&Theory
 
 

Culture&Theory is on a mission to build a team that delivers thinking, creativity and technology that is truly connected up, and with two new hires, the agency is securing two critical pieces on that mission.  Newly appointed Design Director Su Chin Chow brings a multidisciplinary background, working with cultural institutions to globally renowned tech brands. 

 
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  Movings/shakings
 
  March 2, 2021
 
  Monique McKenzie
 
 
Go Media celebrates foray into pDOOH
 
 

Last week Go Media and partner clients took to the Hauraki Gulf to celebrate the company’s ability to transact programmatically across its digital roadside network. The first pDOOH campaign for Peugeot NZ was delivered across Go Media’s national digital network and facilitated via their programmatic exchange partner, Vistar Media, in conjunction with Verizon Media’s local

 
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  News
 
  March 2, 2021
 
  Monique McKenzie
 
 
Aussie’s OOH industry reports drop in 2020 revenue
 
 

Australia’s out of home (OOH) industry saw a total decrease of 39.4 percent on net media revenue in 2020, down to A$566.5 million from A$935.5 million in 2019.  According to the Outdoor Media Association (OMA), which represents approximately 80 percent of the OOH industry, the COVID-19 lockdowns across the country along with economic conditions have

 
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  News
 
  March 1, 2021
 
  Monique McKenzie
 
 
 
 
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FROM THE ICG BUSINESS NETWORK
 
 
 
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The Warehouse Group expands its EV charging station network  
 

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  Movings/Shakings

Movings/Shakings

 
 
 
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