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| Kia ora [firstname] Auckland-based creative agency Motion Sickness have won Shine Lawyers' global creative and strategy account after a competitive pitch process. Shine's chief of marketing says Motion Sickness' unconventional, non-advertising approach made them stand out and resonated with the Australia-based legal firm's vision for the future. A new era has come to out of home in Aotearoa. Earlier this week, the Out of Home Media Association of Aotearoa launched knOOH, the industry's first unified measurement system. It replaces its predecessor, Calibre, and aims to bring clarity and consistency to campaign planning for advertisers. NZ Herald is tackling the taboo with a new video series called, The Elephant, hosted by broadcast journalists Miriama Kamo and Mark Crysell. Its first episode, The Shame Game, launched yesterday and examines what it's like to be in the middle of a public shaming. A new partnership between ADMA and NZMA is bringing skills assessment tool, the Capability Compass, to Aotearoa. The aim is that the compass will help Kiwi marketers upskill and stay ahead in an industry that is changing rapidly. Meanwhile, former prime minister Jacinda Ardern was seen flying the Whittaker's flag while on TV in the US. During a chat with Jon Stewart on The Daily Show, Arden brandished the packaging from a block of Hokey Pokey Crunch and then got her host to say just how much he liked our national chocolate right down the camera. Popular renovation show NZRenoTok has rebranded as NZRealReveals. Season two started on September 24 and can be watched on YouTube, Instagram and TikTok. Find out who received the most finalist nominations in the 2025 IAB New Zealand Digital Advertising Awards. The winners will be announced on November 20, at Auckland's Shed 10. Happy reading and if you have news you’d like to share, let us know. Email editor@stoppress.co.nz. Have a lovely weekend, we'll see you on Tuesday. Mā te wā, Zahra and the StopPress team. |
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Motion Sickness' unconventional, non-advertising approach appealed to Shine and resonated with its vision for the future. |
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