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  StopPress  

21 February 2020

 
 
Vive la révolution! Mercury and FCB kiss oil goodbye
 
 

It’s time to welcome in a new electric future as we head away from our unsustainable oil past. Mercury and FCB have called on Kiwis to ‘kiss oil goodbye’ as we head towards a more sustainable future and welcome in the electric revolution. The hero TVC shows different scenarios of usual, oil-loving folk, saying goodbye

 
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  News
 
  February 17, 2020
 
  StopPress Team
 
 
Be the Jack of all tradies says EightyOne
 
 

The Building Construction Industry Training Organisation (BCITO) and creative shop EightyOne have joined forces to create a humorous yet effective campaign promoting the importance of tradies in New Zealand. Following last year’s light-hearted advertisement, which focused on Michael informing his family he wanted to work in construction, this year, the campaign shows Michael pursue his

 
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  News
 
  February 18, 2020
 
  Mollie Edwards
 
 
 
   
 
   
 
   
 
 
Creepy Bar Crawlies: Tiger introduces exotic bar snacks
 
 

If you’ve ever been at a bar, enjoying a refreshing Tiger beer with your friends and thought ‘you know what would really compliment this?’ A roasted Tarantula’ well Colenso BBDO and Tiger have answered your oddly specific wishes. Tiger Bar Snack has launched ready to exotic up your day drinking. The ‘East of what you

 
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  News
 
  February 17, 2020
 
  StopPress Team
 
 
 
 
Data Insight welcomes new CEO
 
 

Data management company, Data Insights, has welcomed in a leadership change with the promotion of Claire Bonham-Holden into the CEO role. Carmen Vicelich founded Data Insight in 2014 and mortgage technology business Valocity shortly after. Leading the Data Insight team for some time has been Claire Bonham-Holden as GM. “Data Insight has achieved phenomenal success,

 
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  News
 
  February 18, 2020
 
  StopPress Team
 
 
 
 
How Tourism NZ’s campaign made an unexpected impact
 
 

Tourism New Zealand’s campaign, ‘100% pure New Zealand’ widely surpassed goals it had set for itself. Think with Google’s case study takes us through how this experimental campaign resulted in an unexpected increase of visitors to our shores. The case study was run for Tourism new Zealand by Think with Google, and measured the common

 
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  News
 
  February 17, 2020
 
  StopPress Team
 
 
 
 
 
 
   
 
   
 
 
 
 
 
Ads of the Week: February 18
 
 

Big props to our friends at Mercury, Griffin’s and The Building Construction Industry Training Organisation. Who is it for: FCB for MercuryWhy we like it: With the world becoming increasingly more eco-conscious, it was only a matter of time before New Zealand jumped on the bandwagon. Mercury and FCB sparked their campaign ‘kiss oil goodbye’

 
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  Ads of the week
 
  February 18, 2020
 
  StopPress Team
 
 
 
 
Popular
 
 
Be the Jack of all tradies says EightyOne 1
 

Be the Jack of all tradies says EightyOne

 
How Tourism NZ’s campaign made an unexpected impact 2
 

How Tourism NZ’s campaign made a...

 
Vive la révolution! Mercury and FCB kiss oil goodbye 3
 

Vive la révolution! Mercury and FCB k...

 
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FROM THE ICG BUSINESS NETWORK
 
 
 
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