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  StopPress  

17 January 2020

 
 
Amplifying voices: How Women in Urbanism Aotearoa got women speaking out about harassment
 
 

Last year, Women in Urbanism Aotearoa took our streets to social media in an enlightening Stop Street Harassment campaign. Following some time in the public eye, Erin McKenzie sat down with Emma McInnes co-founder of Women in Urbanism Aotearoa and a designer at MRCagency, to talk about the purpose of the campaign and reflect on

 
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  Features
 
  January 16, 2020
 
  Erin McKenzie
 
 
A student take: AUT students tackle street harassment – part one
 
 

Last year, Women in Urbanism Aotearoa took our streets to social media in an enlightening Stop Street Harassment campaign. To help spread the word, the group called in the help of AUT advertising students to create their own version of the campaign. Here, Reuben Brooks and Grace Mitchell share their creation and thoughts on the

 
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  News
 
  January 17, 2020
 
  StopPress Team
 
 
 
   
 
   
 
   
 
 
Hell tempts the weak (all of us) in its latest campaign
 
 

Hell’s Pizza and BC&F Dentsu have taken another stab at tempting us into a life of gluttony. This time taking aim at the most common, and easily broken resolution, by offering free dessert with every gym membership presented. There is a weak link in our determination when it comes to getting that dream body, and

 
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  News
 
  January 15, 2020
 
  StopPress Team
 
 
 
 
Do you have what it takes to be the all-powerful editor of NZ Marketing Magazine? Then apply now
 
 

That’s right, our beloved Erin McKenzie is moving on, and needs to be replaced. Do you think you have what it takes to be the next editor of NZ Marketing Magazine? Just a few months ago NZ Marketing magazine won ‘Supreme Magazine of the Year’ at the Magazine Publisher Association’s annual awards. Supreme! That means this small

 
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  News
 
  January 14, 2020
 
  NZ Marketing Magazine
 
 
 
 
My New Year’s resolution is to be more polarising
 
 

Owen Farrell’s smirk. The English ‘Flying V’ in the face of the Haka. The most polarising sporting moment of the year. Some loved it. Some hated it (including me). Everyone spoke about it. Nobody will forget it. —- Consensus is a dangerous concept in the world of marketing communications. We seek consensus all of the

 
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  Opinion
 
  January 16, 2020
 
  Rory Gallery
 
 
 
 
 
 
   
 
   
 
 
 
 
 
The Future of Audio Technology
 
 

Advancements in technology have signaled trouble for radio and its historical roots, yet time and time again radio has shown its adaptability to new ways of consumer consumption. As our listening habits change alongside changing technology, audio platforms have found new innovative ways to stay relevant. According to the 2019 Australian survey, The Infinite Dial,

 
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  Partner articles
 
  February 7, 2020
 
  The Radio Bureau
 
 
Don’t drop the box: ReachMedia talks pairing unaddressed mail with data
 
 

2019 was a big year for ReachMedia, as Struan Abernethy joined as chief executive officer and the business was acquired by IVE Group. Ahead of the sale being ratified on 1 January, Erin McKenzie spoke to Abernethy about what the acquisition means for ReachMedia, and his vision for a letterbox marketing business moving into the

 
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  News
 
  January 15, 2020
 
  Erin McKenzie
 
 
In an age of efficiency, let’s welcome in some weird
 
 

I’ve been a fan of Louis Theroux’s documentaries and films ever since his Weird Weekends first aired in 1998 on BBC2.  I recall watching him on my tiny portable TV in my flat in Nottingham as he hung out with right-wing militia in Idaho and the San Fernando Valley porn industry. I’d seen nothing like

 
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  Opinion
 
  January 15, 2020
 
  Murray Streets
 
 
The importance of reviving and revising moments of truth in business
 
 

“Moments of Truth is one of my go-to strategic tools when advising clients on customer-centricity,” writes Mike Tisdall of Insight Creative, “Or more grimly, when trying to analyse and attempting to reverse a company’s fading fortunes.” What surprises me almost every time, though, is that most business managers haven’t heard of it.  So, first, a brief

 
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  Opinion
 
  January 14, 2020
 
  Mike Tisdall
 
 
The compendium: January 17
 
 

I would definitely slam a plate into someone’s face for the last of any meal and Taco Bell does a great job in this ad of proving the lengths we will go to. This ad is the definition of 0-100 real quick. I’m including this ad solely for my extreme dislike of it for these

 
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  Poppress
 
  January 17, 2020
 
  StopPress Team
 
 
 
 
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My New Year’s resolution is to be mo...

 
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Do you have what it takes to be the all-powerful editor of NZ Marketing Magazine? Then apply now  
 

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