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| Do your sponsorship relationships look like a one-night stand or a long-term commitment? | |||||||||||||||
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We all know that times are tough. Of course, now more than ever, businesses must watch every penny they spend, but with the right communications strat... |
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| Purple Sherbet: Boutique in all but delivery | |||||||||||||||
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The use of a public relations agency will bring a dedication to your business you didn’t know was possible. Here, Lisa Powlesland, managing dire... |
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| Don’t treat your employees like mushrooms; The importance of internal comms during times of change | |||||||||||||||
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Redundancies, restructuring and reassuring staff. Change management in the time of Covid-19 has been challenging for many businesses to navigate. But,... |
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| In conversation with Boyd PR: Telling your brand’s story in the time of Covid-19 | |||||||||||||||
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Auckland-based Boyd PR is a full service agency combining fresh ideas and an innovative approach to delivering successful results for their clients in... |
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| Pandemic highlights crisis planning needs: Agencies still the go-to provider | |||||||||||||||
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Crisis management has long been a vital tool in PR agencies’ toolbox – making them indispensable for many businesses and brands. The adaptability,... |
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| How Wright Communications creates a harmonious atmosphere with clients and brands | |||||||||||||||
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Wright Communications is an agency helping some big brands tackle even bigger problems. Here, founder Nikki Wright takes us through the changes in the... |
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| Interconnected & Intertwined: 818 discusses social media’s role in the world of PR | |||||||||||||||
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The field of public relations was originally devised to promote influential people like investors, shareholders, and business partners in printed publ... |
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| 818 discuss core strengths of keeping an agency successful | |||||||||||||||
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From a bedroom start-up to becoming the PR force behind some of New Zealand’s best entertainment projects, 818 is continuously growing to meet i... |
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| Exploring client connection and collaboration in the new age | |||||||||||||||
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Emotion can be a powerful tool in creating brand recognition and loyalty, yet a lot of brands struggle with how to talk to audiences where one wrong m... |
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| Impact PR talks modern communication for old issues | |||||||||||||||
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Impact PR have got it sorted when it comes to knowing their audiences. The boutique agency has found a way to stand out in a very saturated market, an... |
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