Kia ora [firstname]
In today’s news, the Michelin Guide is coming to Aotearoa for the very first time! Special PR has been tasked with delivering domestic and global media relations services for the guide, building on the agency’s award-winning Pou-o-Kai campaign for Tourism New Zealand in 2024.
Thompson Spencer has been appointed by sports performance and nutrition brand Musashi to lead its entry into the Middle East market. The appointment follows a competitive pitch. Read the full story to see how the team executed their winning strategy, ensuring location-specific resonance from day one.
Last month, StopPress editor Penny Murray attended Her View, a new business forum hosted by Circana. In her write-up, she unpacks the thought-provoking discussion on ageism, led by keynote speaker Jacqueline Freeman. Click here to read more. For more StopPress Exclusives, find out the Kantar Ad Impact Award winner for September here.
Rather than relying on traditional advertising or tourism messaging, Motion Sickness and Heart of the City have launched an activation that takes Aucklanders ‘Straight to the Heart’ of the city in vintage taxis. Meanwhile, to mark the kickoff of Auckland FC’s second A-League season, ANZ Bank and TBWA\New Zealand rolled out a campaign celebrating what football and Auckland are all about: community, connection and pride. Check out the authentic human portraits captured by photographer Tim D.
TVNZ has appointed Jack Tame as 1News at Six weekend presenter, joining Melissa Stokes, who was named weekday anchor earlier this week. In other Movings and Shakings, Manjit Singh joins Together as general manager – activation and product, leading the company’s activation team across Auckland and Wellington.
Happy reading and if you have news you’d like to share, let us know. Email editor@stoppress.co.nz.
Have a lovely weekend, we'll see you next Tuesday. Mā te wā,
Rachel and the StopPress Team |