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  StopPress  

23 December 2020

 
 
Year in Review: Robin McDonnell, Phantom Billstickers
 
 

Every year, StopPress asks players in the local industry for their reflections on the year that was. Here’s what Robin McDonnell, CEO at Phantom Billstickers, had to say. Favourite local campaign Our own post Lockdown “Aotearoa Be Kind” collaboration with local artist Lester Hall became an iconic symbol of the national sentiment. Judging by the

 
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  Year in Review 2020
 
  December 23, 2020
 
  Robin McDonnell
 
 
10 Most Watched Videos on StopPress in 2020
 
 

As we approach the end of 2020, StopPress takes a look back at the site’s 10 most popular videos from the year that was. The Faces of our Industry: Melissa Taylor – TVNZ Brought to you by StopPress with support from the Comms Council, The Faces of our Industry, proudly sponsored by Google, is a

 
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  Year in Review 2020
 
  December 24, 2020
 
  Monique McKenzie
 
 
 
   
 
   
 
   
 
 
Year in Review: Alana Schultheis, Word of Mouth
 
 

Every year, StopPress asks players in the local industry for their reflections on the year that was. Here’s what Alana Schultheis, Agency Manager at Word of Mouth, had to say. Favourite local campaign  Right now it would be the new Toyota Hilux campaign, I think only released in the last few weeks, very perfectly New

 
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  Year in Review 2020
 
  December 29, 2020
 
  Alana Schultheis
 
 
 
 
Make minority markets matter
 
 

Beyond marketing to mainstream New Zealanders, Marketing Minds is well-positioned to reach emerging and hard-to-reach ethnic markets, namely the Chinese, who have high home ownership and make up 10.6 percent of Auckland’s population and 5.3 percent of the New Zealand population. Anne Casey, Head Marketing Consultant at Marketing Minds shares insight into how marketers can

 
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  Partner articles
 
  December 23, 2020
 
  Marketing Minds
 
 
 
 
Year in Review: Mark Stevens, Stuff
 
 

Every year, StopPress asks players in the local industry for their reflections on the year that was. Here’s what Mark Stevens, Editorial Director at Stuff, had to say. Favourite local story The fantastic Emma documentary and interactive by our extraordinarily talented Stuff Circuit team. Not only was it a wonderful story of overcoming the odds,

 
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  Year in Review 2020
 
  December 28, 2020
 
  Mark Stevens
 
 
 
 
 
 
   
 
   
 
 
 
 
 
2021 Ad-Tech predictions with Index Exchange’s APAC RMD, Adele Wieser
 
 

StopPress asked Adele Wieser, Index Exchange Regional Managing Director, APAC, to look back on the year 2020 and share her predictions for 2021. With over 12+ years digital experience and 8+ years in programmatic, Adele has secured a reputation as one of the top authorities on programmatic media trading in Australia and the broader APAC

 
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  Year in Review 2020
 
  December 23, 2020
 
  Adele Wieser
 
 
Year in Review: Struan Abernethy, ReachMedia
 
 

Every year, StopPress asks players in the local industry for their reflections on the year that was. Here’s what Struan Abernethy, CEO at ReachMedia, had to say. 1. Favourite local campaign Tourism NZ – Good Morning World. Just the best use of local Kiwis putting our place top of mind (obviously pre-Covid). 2. Favourite international

 
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  Year in Review 2020
 
  December 25, 2020
 
  Struan Abernethy
 
 
 
 
Popular
 
 
Year in Review: Sinead Boucher, Stuff 1
 

Year in Review: Sinead Boucher, Stuff

 
Comms Council calls out Christmas bad behaviour 2
 

Comms Council calls out Christmas bad ...

 
Pizza Hut partners with St John 3
 

Pizza Hut partners with St John

 
Editor's Picks
 
 
Year in Review: Caroline Rainsford, Google  
 

Year in Review: Caroline Rainsford, Google

 
Are billboards the new fashion runway?  
 

Are billboards the new fashion runway?

 
Year in Review: Ben Goodale, Quantum Jump  
 

Year in Review: Ben Goodale, Quantum Jump

 
 
 
 
 
 
 
FROM THE ICG BUSINESS NETWORK
 
 
 
G’day mate: Trade Me announces venture plans for Australia  
 

G’day mate: Trade Me a...

 
 
BizCover: get business insurance online for retailers  
 

BizCover: get business insur...

 
 
Growth and key opportunities forecasted for online retail  
 

Growth and key opportunities...

 
 
Bondi Sands’ journey to sustainabilty  
 

Bondi Sands’ journey t...

 
 
Get the scoop: Domino’s partners with local ice cream business  
 

Get the scoop: Domino’...

 
 
 
 
 
World-first programme provides Kiwis a career in cyber security  
 

World-first programme provid...

 
 
Kiwi fashion brand empowers next generation of talent  
 

Kiwi fashion brand empowers ...

 
 
Kiwi bridal designer embarks on sustainable business venture  
 

Kiwi bridal designer embarks...

 
 
Recycled plastic bottles turned activewear, meet Zovari  
 

Recycled plastic bottles tur...

 
 
Don’t be OPPOsed: Reviewing OPPO’s new Find X3 Lite 5G device  
 

Don’t be OPPOsed: Revi...

 
 
 
 
 
  Movings/Shakings

Movings/Shakings

 
 
 
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