articles tagged 'Zenith Optimedia'

House of Travel creates memories, encourages kiwis to do the same

  • Advertising
  • May 31, 2016
  • StopPress Team
House of Travel creates memories, encourages kiwis to do the same

House of Travel has teamed up with Colenso BBDO, Exit Films and ZenithOptimedia, to remind Kiwis about the importance of getting the best holiday experience for the best value. ‘The best holidays are created together’ reflects the way its consultants collaborate with customers to create moments that people will remember forever.

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Spikes Asia 2015: DDB and Colenso clean up at the awards

  • Awards
  • September 14, 2015
  • StopPress Team
Spikes Asia 2015: DDB and Colenso clean up at the awards

For a small country New Zealand fared well at the Spikes Asia awards held late last week, winning Spikes in most categories, with DDB bringing home two Grand Prix awards and Colenso BBDO bringing home one, as well as winning 'Agency of the Year'. Here’s a rundown of the NZ wins.

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ZenithOptimedia report predicts online ad spend to overtake TV by 2016

  • Media
  • June 23, 2014
  • StopPress Team
ZenithOptimedia report predicts online ad spend to overtake TV by 2016

ZenithOptimedia (ZO) has released its June 2014 Global Ad Expenditure Forecast, and it predicts that over the next two years the online channel will overtake TV as the medium where advertisers spend the most money. In addition to this, the report also analyses of how the Kiwi market is likely to compare internationally.

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Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
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Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
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Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
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Merger Mania
All our stories on the nation's two failed mergers in one place
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The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
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Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
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Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
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We sit down for a chat with industry leaders to find out what they're up ...

Movings|Shakings: 9 April

  • Movings/Shakings, brought to you by Marsden Inch
  • April 9, 2014
  • StopPress Team
Movings|Shakings: 9 April

Industry moves at the Marketing Association, 8 (8com), Fairfax, Icebreaker, Ogilvy, Zenith Optimedia, Volom, Pead PR and The Sweet Shop.

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Movings/Shakings: 12 July

  • Movings/Shakings, brought to you by Marsden Inch
  • July 12, 2013
  • StopPress Team
Movings/Shakings: 12 July

ZO moves up the road, Bauer moves up the hill, The Sweet Shop's new tech head, Robert Munro goes back to his agency roots, Justin Flitter joins Aamplify, Shaun Pettigrew joins Collective Force, new hire for Heyrex, NZ Reseller News is reborn online and Mi9 adds one to the pile.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Movings/Shakings: 11 March

  • movingsshakings
  • March 11, 2013
  • StopPress Team
Movings/Shakings: 11 March

ZO completes its management team, Clems chief financial officer heads for the rum, Y&R adds to its digital chops, Air New Zealand puts even more emphasis on the customer experience, Dita De Boni heads to PR, The Pond adds a digital heavyweight, Commando gets one back, Southern PR bolsters the line-up, On the Grill takes biscuit and Linda Clark returns to TV.

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Wills slams Publicis Groupe for 'cynical' Mojo closure, Zenith Optimedia soldiers on

  • Media
  • January 17, 2013
  • Ben Fahy
Wills slams Publicis Groupe for 'cynical' Mojo closure, Zenith Optimedia soldiers on

The closure and voluntary liquidation of Publicis Mojo that was announced just before Christmas last year came as a shock—to the employees, to Mojo clients and to the industry as a whole. And in his many years in the ad business Graeme Wills, the ex-chairman of Publicis Mojo Australia and New Zealand and head of new agency Joy, claims he's never seen a company behave as unprofessionally, nastily and cynically as Publicis Groupe has during this saga.

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It’s a knockout: Battle of the Adshel campaigns begins

  • Advertising
  • July 19, 2012
  • StopPress Team
It’s a knockout: Battle of the Adshel campaigns begins

There’s Mike Tyson, Muhammad Ali, and our very own David Tua. Sure, the boxing world has been graced by many a talent over the decades, but Adshel reckons the pool of knockout talent isn’t the exclusive domain of athletes. Its newly launched Knockout campaign is an intercontinental battle where the best Adshel campaigns from the previous quarter are pitted against each other, with the ultimate power falling into the hands of you, the discerning industry player, to cast your vote.

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State of play: Zenith Optimedia's take on where local ad dollars are heading

  • Media
  • June 22, 2012
  • StopPress Team
State of play: Zenith Optimedia's take on where local ad dollars are heading

ZenithOptimedia has once again gazed into its crystal ball and released its global adspend forecasts, including predictions for the New Zealand media marketplace. And both the global and local trends make for interesting reading.

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Change spared...

  • Digital
  • October 24, 2011
  • StopPress Team
Change spared...

...as More FM welcomes a new breakfast trio, Christchurch mayor Bob Parker gets something to smile about, Young & Shand add two more to the growing flock, Adshel appoints an interim chief exec, ZenithOptimedia sends one of its own to China and Phantom Billstickers moves its HQ north to Grey Lynn. 

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