Opinion
Totally OTT: Neville Doyle on how marketers can tap into the rise of messaging services
Messaging apps are coming of age and Colenso BBDO’s Neville Doyle has some suggestions for marketers who want to test the waters.
Messaging apps are coming of age and Colenso BBDO’s Neville Doyle has some suggestions for marketers who want to test the waters.
News websites are finding new ways to engage with their audiences, with Stuff.co.nz announcing Auckland users can now receive its news alerts through messaging app WhatsApp. Four days in and the new service is going great guns.